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hello! ariella here.

i began my journey in advertising when i moved from chicago to NYC (am now based in LA). i’ve seen the advertising world from all angles - agency side at BBDO & Ogilvy, publisher side at BuzzFeed and Kyra TV, and a few start-up pitstops along the way. whether you’re building a marketing plan to launch your brand, in early ideation, or you’re somewhere in between- i’m here to be your advertising and marketing spirit guide.